The 2023 PEUGEOT e-208 and 208

A Fresh Look and Improved Features

The French automaker has unveiled a refreshed version of its PEUGEOT e-208 and 208 models, which aim to keep up with the latest changes in the supermini segment. The new PEUGEOT e-208 and 208 models feature improved tech, a sporty design inspired by Peugeot's futuristic racing hypercar, and a hybrid option for the first time. The 208 model has been Europe's best-selling model in 2022 and with these updates, the French automaker hopes to continue its success through the new PEUGEOT e-208 and 208, in the competitive supermini car market.

Exterior Design

The new PEUGEOT e-208 and 208 models draw inspiration from PEUGEOT's 9X8 Hypercar racer, evident in the distinctive "lion's claw" headlights that have been moved further back, giving the car a broader stance but still retains the same fresh and appealing shape that it was launched within 2019. It remains a chic and stylish choice. The front grille features a chequer pattern for the new PEUGEOT e-208 models, and a blue "e" logo on the C-pillar, a tribute to the legendary 205. Two new exterior colours, Agueda Yellow and Selenium Grey, have been introduced to the range of seven body colours.

Interior and Tech

The new PEUGEOT e-208 and 208 now comes with a 10-inch touch-screen as standard, an upgrade from the previous 7.0-inch unit. The entry-level Active version's 3.5-inch digital driver's cluster has been replaced by a full and redesigned 10-inch display on Allure and GT. The new PEUGEOT e-208 and 208 i-Cockpit layout features an ultra-small steering wheel and a colorful, widescreen head-up-style instrument display viewed from above the wheel, rather than through it. The center console holds an additional touchscreen, complete with Apple CarPlay and Android Auto.

The standard kit in the PEUGEOT e-208 and 208 includes adaptive cruise control, automatic emergency braking, extended road sign recognition, active lane departure warning, and blind spot monitoring. The facelift brings fresh tech, including additional USB sockets in the Allure and GT trims, faster wireless phone charging, and HD parking cameras.

Models Available

The updated and new PEUGEOT e-208 and 208 models are available in three trims: Active, Allure, and GT. The new PEUGEOT e-208 has a 51kWh battery pack, with a best-case range of nearly 250 miles, while the petrol-powered 208 gets two new hybrid options for the first time, comprising a 100 horsepower or 136 horsepower petrol engine combined with an automatic gearbox and electric motor. the French automaker claims that "up to" half of urban driving can be in zero-emissions electric mode, with benefits to emissions and fuel consumption.

Price and Release

There have been no official prices confirmed yet, but the current 208 range currently starts at around £20,000, and the current PEUGEOT e-208 starts at over £30,000. The pricing for the updated model is yet to be confirmed, but with the extra kit, prices are expected to slightly increase, while hybrid versions should fall somewhere between the two. Orders for the new PEUGEOT e-208 and 208 will be available from October 2023.

Peugeot's New Lineup

The French automaker has been busy updating its lineup, with the new PEUGEOT e-2008 crossover and 508 already launched, and another version of the popular 3008 mid-size crossover set to come soon. With the updated PEUGEOT e-208 and 208 models, PEUGEOT hopes to continue its success in the supermini segment against rivals.

Final Thoughts

The French manufacturer has put a lot of effort into updating the new PEUGEOT e-208 and 208 models, with updated designs, improved tech, and a hybrid option for the first time. The PEUGEOT e-208 retains its fresh and appealing shape, while the petrol-powered 208 gets two updated hybrid options, making it more fuel-efficient and eco-friendly. The PEUGEOT e-208 and 208 i-Cockpit layout and standard tech features make the driving experience more enjoyable and safer. With the upgraded lineup, the French automaker hopes to continue its success and stand out in the competitive supermini segment.