Nissan Announces a Ground Breaking Comeback and Skill Investment!
Nissan's Electrifying Comeback: The Ariya NISMO Arrives in Europe
Nissan is poised to make a significant impact in the European automotive market with the introduction of the Ariya NISMO, its inaugural all-electric NISMO model in the region. This momentous launch coincides with NISMO's 40th anniversary, heralding a new chapter in the realm of high-performance electric vehicles.
The Ariya NISMO represents a paradigm shift in electric vehicle design and performance. It seamlessly integrates:
- Advanced Electric Performance: The vehicle boasts race-inspired tuning, elevating the smooth power delivery characteristic of electric motors to new heights.
- Innovative Design: The Ariya NISMO showcases a Japanese-inspired crossover aesthetic, meticulously crafted to optimize aerodynamic efficiency without compromising visual appeal.
- Superior Handling: Equipped with the NISMO-tuned e-4ORCE system, this electric powerhouse offers unparalleled handling and traction, setting new standards in its class.
- Luxurious Interior: The cabin features premium materials and Formula E-inspired seating, creating an environment that balances comfort with a racing-inspired ambiance.
Mayra González, Divisional Vice President Marketing & Sales at Nissan Europe, encapsulates the excitement surrounding this launch: "NISMO is back in Europe with a spark! The Ariya NISMO strikes the perfect balance between electric responsiveness and sports car precision."
The Ariya NISMO is scheduled to make its European debut at the prestigious London E-Prix, bringing track-inspired excitement to urban streets. This strategic unveiling underscores Nissan's commitment to bridging the gap between motorsport innovation and consumer vehicles.
As Nissan prepares to release more details later this year, anticipation builds for what promises to be the company's most exhilarating electric vehicle to date. The Ariya NISMO is set to redefine the perception of electric performance, offering enthusiasts and eco-conscious consumers alike an opportunity to experience the future of automotive engineering.
North East Mayor Backs Groundbreaking Skills Investment
North East Mayor Kim McGuinness and local authority leaders are poised to greenlight a £14.6 million investment in advanced manufacturing skills. This landmark project, known as MADE NE (Manufacturing, Automation, Digitalisation, Electrification North East), will create cutting-edge training facilities in Sunderland.
Key Features:
- Led by Nissan and partners
- Focus on electric vehicle (EV) and battery technology
- Open access for regional industries
- Skills development from primary school to in-work training
The Combined Authority is set to contribute £9.7 million to this initiative, which forms part of the region's £160 million Investment Zone programme.
Mayor McGuinness emphasized:
"This investment will unlock a generation of skilled workers and create opportunities for local people and businesses."
Adam Pennick, VP of Manufacturing at Nissan Sunderland Plant, added:
"To build the cars of the future, you need the skills of the future. This fantastic new facility will help find the talent, nurture the technical skills and drive the spirit of innovation."
MADE NE aims to be self-sustaining within five years, generating revenue through apprenticeships, space sub-letting, and commercializing Nissan's training.
This project not only cements the North East's reputation in advanced manufacturing but also paves the way for a sustainable, high-skilled future in the region.
