The Nissan Ariya: Redefining Electric Family Cars

The Nissan Ariya: Redefining Electric Family Cars

The electric vehicle market has witnessed a surge in popularity, with more and more car manufacturers introducing innovative models to meet the growing demand for sustainable transportation meaning the electric family cars market is also growing. The Nissan Ariya which is available at Norton Way Nissan is a strong contender in this market. In this in-depth article, we will explore the features, design, performance, technology, and pricing of the Nissan Ariya, showcasing why it is a game-changer in the electric family cars segment.

Unveiling the Nissan Ariya

At Norton Way Nissan we are proud to announce the new Nissan Ariya is finally here redefining electric family cars. The Nissan Ariya is one of the remarkable electric family cars that challenges the conventional standards of design, comfort, and performance. With its expressive design, intelligent features, and agile driving characteristics, the Nissan Ariya sets a new benchmark for electric family cars. It combines the best of both worlds, seamlessly blending the sleekness of a traditional body style with the versatility and spaciousness of an SUV.

The Nissan Ariya: Redefining Electric Family Cars

Exterior Design

The Nissan Ariya boasts a sporty and sharp exterior that captivates attention from every angle. It features the signature V-motion grille and a sculpted body, reflecting the vehicle's dynamic performance. The curving roofline also adds to its aesthetic appeal. The overall design exudes a sense of openness and airiness, thanks to the tall side glazing and the optional full-length panoramic roof available in the Evolve trim.

Interior Comfort and Space

Step inside the Nissan Ariya, and you'll discover a comfortable and spacious interior designed to cater to your individual style. The Nissan Ariya driver's seat is positioned at a slightly higher level, offering a commanding view of the road ahead. The flat floor design allows for easy movement within the cabin, providing a hassle-free experience when entering from either side.

The interior of the Nissan Ariya is thoughtfully designed, with attention to detail evident in the choice of materials and finishes. The wood veneer fascia trim, with capacitive ventilation controls that illuminate when activated, adds a touch of elegance. The bronze-colored brightwork on the Nissan Ariya air vents and the soft woollen dash pad further enhance the luxurious ambiance. However, some testers have raised concerns about the durability of the woollen dash pad under regular family use.

Advanced Features and Convenience

The Nissan Ariya comes equipped with a range of advanced features and convenience-enhancing technologies. The upper-trim models offer two unique interior features that elevate the driving experience. Firstly, a motorized sliding center console allows you to adjust the position of the armrest pod, tailoring it to your liking and saving your preferred driving position. This feature proves especially beneficial for those who require electric family cars with precise adjustments for optimal comfort.

Secondly, a motorized storage cubby-cum-table can be effortlessly extended from within the fascia at the touch of a button on the center console. While it provides secure hidden storage space for valuables, its size limits its utility as a storage shelf. These added conveniences demonstrate Nissan's commitment to creating a user-centric driving environment.


Despite its size, the Nissan Ariya offers impressive performance both on long drives and in city conditions. Its agile handling and easy maneuverability make it a joy to drive. The under-floor drive battery, a characteristic of electric vehicles, may slightly affect the car's body profile, but it doesn't compromise the driving experience. The Nissan Ariya proves that electric family cars can be both practical and exhilarating. Book a test drive at Norton Way Nissan to experience the performance for yourself.

Prices and Trim Levels

The Nissan Ariya is available in different trim levels, each offering a distinct set of features and specifications to cater to diverse customer preferences. Let's explore the trim levels and starting prices:

Trim Level Description Starting Price (£)
63kWh Advance - 130kW DC CCS Charging Rate
- Automatic Dual Zone Climate Control
- 19” Alloy Wheels with Aero Covers
63kWh Evolve - Electric Panoramic Sunroof
- 19” Alloy Wheels with Aero Covers
- ProPILOT with Navi-Link
87kWh Advance - 130kW DC CCS Charging Rate
- Automatic Dual Zone Climate Control
- On-board 22kW AC Charger
e-4ORCE 87kWh Advance - e-4ORCE All Wheel Drive drivetrain with Snow Mode
- Front e-4ORCE entry guards
- Rear e-4ORCE badge
87kWh Evolve - Electric Panoramic Sunroof
- On-board 22kW AC Charger
- Ventilated (heated and cooled) front seats
e-4ORCE 87kWh Evolve - e-4ORCE All Wheel Drive drivetrain with Snow Mode
- Front e-4ORCE entry guards
- Rear e-4ORCE badge

Please note that Nissan Ariya prices are subject to change and may vary depending on additional customizations and optional features.


In conclusion, the Nissan Ariya from Norton Way Nissan is a game-changer in the electric family cars segment. Its expressive design, spacious interior, impressive performance, and advanced technology make it a formidable contender in the electric family cars market. With different trim levels to choose from, there's a Nissan Ariya to suit every preference and budget at Norton Way Nissan. Embrace the future of electric mobility and electric family cars with the Nissan Ariya and experience a driving sensation like no other.

For more information and to book a test drive in a Nissan Ariya, visit Norton Way Nissan or contact their showroom at Norton Way North, Letchworth, Hertfordshire, SG6 1BL.

Note: Nissan Ariya Prices and specifications are accurate at the time of writing and are subject to change. Please refer to the official Norton Way Nissan website or contact the dealership for the most up-to-date information.