Peugeot, has once again demonstrated its commitment to electric mobility and performance at the annual E-Lion Day 2025. This year's event showcased the brand's ambitious plans to dominate the European electric vehicle (EV) market whilst emphasising a renewed focus on performance across its expansive lineup. With a host of exciting announcements and product reveals, Peugeot is poised to accelerate its electric journey and solidify its position as a leader in sustainable automotive innovation.
Peugeot's Electric Ambitions
As the automotive landscape continues to evolve, Peugeot has positioned itself at the forefront of the electric revolution. The brand's unwavering commitment to electrification was evident throughout the E-Lion Day presentations, with many key announcements reinforcing its market-leading position:
Expanding the Electric Portfolio
Peugeot proudly boasts the most comprehensive range of electric vehicles among mainstream European brands. This impressive lineup is set to grow even further in 2025, with the introduction of new models and variants designed to cater to an increasingly diverse customer base. The expansion of Peugeot's electric offerings demonstrates the brand's dedication to providing sustainable mobility solutions for every driver.
Record-Breaking Sales and Growth
The past year has seen Peugeot achieve remarkable success in the electric vehicle segment. With nearly 1.1 million vehicles sold globally in 2024, the brand witnessed a doubling of orders for its electric models. Notably, Peugeot experienced the highest growth in electric passenger car sales to private customers in Europe, cementing its position as a frontrunner in the EV market.
Market Leadership in Key Segments
Peugeot's dominance in the electric vehicle space extends to specific market segments. In 2024, the brand maintained its leadership position in both the B-segment and the light commercial vehicle (e-LCV) markets across Europe. This success underscores Peugeot's ability to meet the diverse needs of both individual consumers and businesses transitioning to electric mobility.
Performance-Driven Innovation
While Peugeot's commitment to electrification remains steadfast, the E-Lion Day 2025 event placed a significant emphasis on performance. The brand unveiled more exciting developments aimed at enhancing the driving experience for electric vehicle enthusiasts such as:
Introducing the Dual Motor 325
One of the most thrilling announcements at E-Lion Day was the imminent arrival of the new high-performance all-electric versions of the E-3008 and E-5008 models. Dubbed the Dual Motor 325, these variants feature an innovative all-wheel drive system that combines a 213hp (157kW) electric motor powering the front wheels with an additional 112hp (82kW) motor driving the rear wheels. The result is a formidable total output of 325hp, promising exhilarating performance and enhanced traction across various driving conditions.
E-5008 5-Seater: Spacious Performance
Recognising the diverse needs of its customer base, Peugeot introduced the 5-seater version of the new E-5008. This variant is tailored for drivers who desire the appeal of a large SUV but require increased loading capacity without compromising on driving pleasure. The E-5008 5-seater boasts a class-leading boot volume of 994 litres with the second row in place, offering an additional 78 litres compared to its 7-seat counterpart. With the second row folded, the luggage capacity expands to an impressive 2,310 litres, providing ample space for even the most demanding cargo requirements.