After four years the international motor show in Paris has returned. Not every brand attended, but for certain newcomers this was an opportunity to showcase their products in Porte de Versailles from the 17th - 23rd of October.
The French motor show exhibited the line-up of new products from the attending automotive brands. Peugeot, one of the “home” brands at the show, presented the new 408 plug-in hybrid fastback, the electric 208 and the PEUGEOT e-Streetzone electric scooter. The 408 fastback is the first of its kind in the automotive C-segment market and demonstrates Peugeot’s inventiveness when it comes to designing new cars. The electric 208 and e-Streetzone scooter provided further proof that Peugeot is serious about electrifying its mobility solutions and demonstrates the brand’s strategy to become a leader in the electric market with a 100% electrified line-up.
Peugeot designed a remarkable stand, located in Hall 4, with an area comprising 900m2 where, in a world premiere, they showcased three products under the brand’s banner “Everything is more beautiful with Allure".
When considering electrification, PEUGEOT is well ahead of lawmakers. In 2030, 100% of the brand's models sold in Europe will be fully electric, a projection that is five years ahead of the regulatory requirements. And from 2023, all PEUGEOT cars will be fitted with an electrified powertrain, driven by propulsion units that are either 100% electric, powered by a hydrogen fuel cell, or plug-in hybrids / rechargeable hybrids. The Peugeot electric range will see the addition of the 3008 & 5008 with updated hybrid power trains to complete the line-up. Peugeot have continuously developed their battery technology allowing for performance improvements, such as range per kWh. This means, according to WLTP test procedures, that the new E208 can travel 100km using just 12 kWh of energy. That is a benchmark performance in the electric B segment.
The highlight at the show for many was “La Sphère”. An amazing transparent round structure 6 meters tall inside which the 408 fastback was choreographed to appear for visitors as a floating entity in the air. The “La Sphère” was first presented to the public back in July at the Louvres Lens.
On a dedicated stand in Hall 3, visitors were able to take a look at hydrogen fuel cell technology: the PEUGEOT E-EXPERT HYDROGEN was on display and also available for dynamic testing around the show. This new fuel technology is particularly well suited for heavy-duty commercial vehicles. The attractiveness of the hydrogen fuel cells is their capacity to recharge the battery powered vehicle in three minutes to a full charge. This is an advantage over normal battery powered electric vehicles that need longer periods for charging. A fact that business users will take into consideration for their fleet.
The hybrid hypercar 9x8 that will race at Le Mans in 2023 was another star of the show. The racing project is a technology laboratory for the current and future road cars.
Finally, PEUGEOT gave visitors to the show the opportunity to meet some of its most prestigious partners during the public days: drivers of the PEUGEOT 9X8 Hybrid Hypercar, players from the Stade Toulousain and Miss France 2022.