The all-new Peugeot 308 and 308 SW

Peugeot has announced that orders are now open for its all-new 308 hatchback and 308 SW estate models, with first customer deliveries expected this November. These models represent an evolution in Peugeot’s design language, combining a dynamic low-profile silhouette with enhanced connectivity, comfort, and more efficient powertrains.

Design Refinement: Exterior and Interior

Both the hatch and the estate are offered in three trim levels: Allure, GT, and GT Premium, each featuring a host of upgrades. The cars wear an illuminated front grille with the new Peugeot shield, new alloy wheels, a gloss-black rear skirt, and distinctive 3D LED rear lights with the iconic “3-claw” signature.

Colour options vary: the hatch comes standard in a new metallic Lagoa Blue, while the SW estate has Ingaro Blue as its standard shade. Both versions are also available in Okenite White, Selenium Grey, Cumulus Grey, Elixir Red, and Nera Black.

Inside, standard features across all trims include power-folding door mirrors, an auto-dimming rear-view mirror, and Peugeot’s signature i-Cockpit with a 10-inch touchscreen and wireless Mirror Screen functionality. There are also four USB-C ports (two front, two rear) and refreshed graphics in the digital instrument cluster.

Pricing and Incentives

Peugeot has priced the new 308 and 308 SW more competitively than the previous generation, despite the richer specification. The hatchback starts at £29,995 OTR, while the estate version begins at £31,195 OTR.

The electric models also qualify for the UK Electric Car Grant (ECG), meaning a £1,500 deduction from the list price. After the grant, the E-308 starts at £30,995, and the E-308 SW at £32,195.

Norton Way Motors Ltd is registered in England No: 00730865. Registered at: Norton Way North, Letchworth, Hertfordshire, SG6 1BL. VAT Registration No: 732242465.

Norton Way Motors Ltd is also authorised and regulated by the Financial Conduct Authority for consumer credit purposes. We offer a range of vehicle finance facilities through a panel of carefully selected third-party lenders. We do not provide customers with independent finance advice and will not offer facilities from lenders outside of this panel. Norton Way Motors Ltd is a broker for finance and not a lender. The lenders that we use are given first right of refusal. This is because these lenders will pay us a commission for introducing you to them. Commission may be calculated based on either a fixed amount relating to the vehicle you are purchasing, a percentage of the amount of finance you are borrowing, or a combination of both. We may also get paid an additional fixed commission if you are a returning customer. Different finance lenders may pay different commissions for such introductions. Such payments will not affect the amount you pay under any finance agreement, all of which are set by the lender. We will inform you of the amount of commission that we will earn in good time. We will require your consent for us to receive this commission. Our approach is to introduce you to a lender on our panel who will offer you the best package taking into account eligibility, product suitability, as well as interest rates and other factors. Our aim is to secure the best deal that you are eligible for. You do not have to take our finance as it is available through other distributors. You can arrange funding for your vehicle elsewhere and it may be cheaper.

Heading

Contact

The all-new Peugeot 308 and 308 SW

Design Refinement: Exterior and Interior

Trim-Specific Features

Powertrain Options

Pricing and Incentives