Lion Hearts Loyalty Programme

We are excited to launch the Peugeot Lion Hearts Loyalty Programme, starting from 1st May. It is a new way to engage our dedicated customers to make them feel more valued and ensure they are ambassadors for the brand.

Who is eligible?

This is available for retail customers who purchase a new Peugeot car from May 1st, 2023.

What do customers get as part of the programme?

Customers who sign up benefit from gifts delivered to their home address, discounts you can share with friends and family, the latest news from Peugeot and much more. Once you're registered via the My Peugeot app, you'll be delivered a Peugeot Salt and Pepper Mill set, worth £40.

On your car's first birthday, you'll receive an Isotherm 500ml water bottle worth £16.

On the car's 2nd birthday, you'll get a voucher worth £22 to spend at the Peugeot Boutique.

Discover the Peugeot Boutique

Download the My Peugeot App