Mazda, renowned for its passion for driving and commitment to customer satisfaction, has recently unveiled an exciting new concept at the Japan Mobility Show. With a focus on innovation and delivering pure driving pleasure, Mazda continues to push the boundaries of automotive technology and design.
A Compact Sports Car Concept for a New Era
One of the highlights of Mazda's showcase at the Japan Mobility Show is the Mazda ICONIC SP, a concept car that embodies the company's commitment to adapting to a new era while satisfying customers' love for driving and cars. The ICONIC SP features a unique dual rotary power train combined with an EV platform, similar to the all-new Mazda MX-30 R-EV.
The concept's low centre of gravity ensures excellent driving performance, and its distinct proportions are made possible by the placement of the lightweight and compact rotary engine in the centre of the car. This two-rotor rotary EV system offers a highly scalable engine with a flexible layout, capable of burning various fuels, including hydrogen. Combined with electricity derived from renewable energy sources, driving the ICONIC SP in a virtually carbon-neutral state becomes a reality.
Mazda President and CEO, Masahiro Moro, expressed his passion for the MX-5, stating, "We are determined to keep the joy of driving alive in the age of electrification, and the Mazda ICONIC SP, with its dual rotary power generator EV powertrain, is our dream solution. A dream we will work hard to launch."
The 2024 Mazda MX-5: Subtle Upgrades for an Iconic Sports Car
In addition to the exciting concept car, Mazda has introduced subtle upgrades to the 2024 Mazda MX-5, the world's best-selling roadster. The latest iteration of this award-winning sports car features a refreshed exterior design, improved interior technology, and enhanced driving dynamics.
Exterior Design and Lighting
The 2024 MX-5 showcases a subtle yet impactful exterior design change. The new LED headlight design incorporates daytime running lights, providing a sleek and modern look. The rear LED lights have also been redesigned, adding to the overall aesthetic appeal. To further enhance the MX-5's visual presence, Mazda has introduced a new Aero Grey paint color to the lineup.
Interior Technology and Connectivity
Inside the 2024 MX-5, drivers will enjoy an upgraded driving experience with a larger central 8.8-inch touch-screen multimedia display. This enhanced screen allows for clearer navigation mapping, improving overall usability. The advanced MZ Connect system enhances user functionality, and the introduction of USB-C ports ensures seamless connectivity with modern devices. Additionally, wireless Apple CarPlay remains a standard feature, providing convenient access to smartphone functionalities.
Driving Dynamics and Performance
Mazda's commitment to delivering an unparalleled driving experience is evident in the 2024 MX-5's driving dynamics. The new Dynamic Stability Control (DSC) track driving mode has been fine-tuned to provide a more dynamic yet secure drive, particularly for first-time track drivers. The accelerator response has been improved, delivering more precise throttle control, while adjustments to the electric power steering system result in a natural and fluid steering feel. These refinements enhance the MX-5's legendary sense of oneness between driver and machine, ensuring an exhilarating driving experience.
The 2024 Mazda MX-5 is set to arrive in the UK in March, giving driving enthusiasts the opportunity to experience the unmatched joy and performance that the MX-5 has become synonymous with. Stay tuned for further announcements regarding pricing and specifications, as Mazda continues to redefine the sports car landscape.