About Us Find out what makes us the right place to buy your next vehicle.

About Norton Way Group Honda Motorcycles

Norton Way Group Honda Motorcycles is formed of 3 Honda Motorcycle dealerships - Chiswick Honda based in West London, Wimbledon Park Honda based in South-West London and Norton Way Honda based in Letchworth, Hertfordshire.

Our Motorcycle Dealerships specialise in selling an extensive range of new and used motorcycles & scooters, accessories, servicing, parts and business solutions.

Find out more about our dealerships:




Our Letchworth showroom has a cafe which offers a variety of hot & cold drinks, along with sandwiches and snacks. Enjoy some refreshments whilst in our showroom whether you are looking for your next bike, or service and maintainance.

About Norton Way Group

Our Motorcycle dealerships are part of Norton Way Group. The group was formed in 1989 as a management buy out of a Honda dealership in Letchworth. Since then, Managing Director, David Grainger has grown the business to include two more Honda dealerships in London, Mazda, Peugeot and Europe's biggest Kia dealership in Brentford, GWR Kia.

Despite such huge growth since 1989, the ethos behind Norton Way remains the same, with the focus on quality rather than volume, and ‘being the best’. Success has translated into Industry Awards; including Businessman of the year, and Employee of the year. We have also received Motor Trader awards including Franchised Dealer of the year for Chiswick Honda, Sales Team of the Year and Dealer Principal of the year.